Effective Date: 01/01/2025

At The Trendy Perfume, we value your trust and are committed to protecting your privacy. This Privacy Policy outlines how we collect, use, and safeguard your personal information when you visit our website https://thetrendyperfume.com (the “Site”). By accessing or using our Site, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect different types of personal information, including:

  • Identification & Contact Information – Name, email address, phone number, billing/shipping address, when you create an account or place an order.
  • Demographic Information – Gender, date of birth (if provided).
  • Preferences & Interests – Items added to your cart, wishlist, or other browsing behavior.
  • Public Information – Reviews, comments, and any content you post on our website or social media pages.
  • Automatically Collected Data – Information such as IP address, browser type, device information, and browsing activity using cookies and similar tracking technologies.

We collect this data:

  • Directly from you (e.g., when creating an account or placing an order).
  • Automatically (e.g., through cookies and tracking tools).
  • From third parties (e.g., social media platforms when you interact with our pages).

If you choose not to provide certain information necessary for a transaction or legal requirement, we may be unable to fulfill your order or provide certain services.

2. How We Use Your Information

We use your personal information for:

  • Order Processing & Customer Support – To fulfill orders, process payments, and handle inquiries.
  • Personalized Experience – To improve our website, recommend products, and tailor our marketing based on your interests.
  • Marketing & Promotions – To send newsletters, promotional offers, and product updates (with your consent, where required).
  • Analytics & Improvement – To analyze product sales, website traffic, and improve our marketing efforts.
  • Legal & Compliance Purposes – To maintain transaction records, meet legal obligations, and prevent fraud.

3. Sharing Your Information

We do not sell or trade your personal information. However, we may share your data with:

  • Service Providers – Payment processors, delivery partners, and third-party tools that help operate our business.
  • Legal & Compliance Authorities – If required by law, to protect our business, or prevent fraudulent activities.
  • Marketing & Analytics Partners – For targeted advertising and performance measurement (subject to applicable laws).

4. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Enhance your browsing experience.
  • Remember your preferences and past interactions.
  • Analyze website traffic and improve our services.

You can manage cookie preferences through your browser settings.

5. Data Security

We implement industry-standard security measures to protect your personal data from unauthorized access, misuse, or disclosure. However, no system is 100% secure, and we encourage you to use strong passwords and secure your account.

6. Your Rights & Choices

Depending on your location, you may have the right to:

  • Access & Correct your personal information.
  • Request Deletion of your data (subject to legal requirements).
  • Opt-Out of marketing emails (unsubscribe links provided).
  • Restrict Processing of your data under certain circumstances.

For any privacy-related requests, please contact us at [Insert Contact Email].

7. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices, so we encourage you to review their policies before sharing any personal data.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated Effective Date. Please check back regularly for updates.

9. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

The Trendy Perfume
Address: 463 Stevens Ave, Portland, Maine 04103, United States
Email: customer@thetrendyperfume.com
Phone: (207) 956-6686